Brand Manager of the Year: Omar Minaya

omar_minaya.jpgCongratulations to Mets BM Omar Minaya, who is a favorite to win Fortune Magazine’s coveted “Brand Manager of the Year: Sports Industry”.

Some fitting quotes after game 162 from Minaya:

“… the bottom line is we have to continue to put a winning product on the field … ”

“… I believe we got four million fans …”

“… our ownership is totally committed — you saw the investment we made in Johan Santana — our ownership is committed to putting a winning product on the field”

“… our brand is good, our ratings are good, and we are going go out and to continue to give our fans the best product we can, every day.”

Bottom Line … Product …. Brand … Investment … Ratings … THIS is the language of an executive truly committed to profitability!

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About the Author

Joe Janish began MetsToday in 2005 to provide the unique perspective of a high-level player and coach -- he earned NCAA D-1 All-American honors as a catcher and coached several players who went on to play pro ball. As a result his posts often include mechanical evaluations, scout-like analysis, and opinions that go beyond the numbers.

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